TAG Heuer combines the initials of “Techniques d’Avant Garde” and the founder’s surname.
TAG Heuer S.A. is a Swiss luxury manufacturing company that designs, manufactures and markets watches
TAG Heuer began as Uhrenmanufaktur Heuer AG, founded in 1860 by Edouard Heuer in St-Imier, Switzerland. In 1985 TAG Group purchased a majority stake in the company, forming TAG Heuer. In 1999 French luxury goods conglomerate LVMH bought nearly 100 percent of the Swiss company.
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We only carry authentic, genuine fine watches and make sure to inspect all of them for authenticity.
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